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Post by account_disabled on Dec 27, 2023 22:30:28 GMT -5
Recognize the importance of digital transformation in their businesses. in Digital Transformation However the crucial question is how can companies regardless of the sector they operate in effectively address this challenge? The answer lies in implementing a multichannel strategy. This approach not only solves communication problems but also builds stronger customer relationships. In this article we will explore how multichannel strategy has become the key to success in the digital customer journey. The Relevance of Multichannel Strategy The multichannel Email Marketing List strategy is one of the pillars of digital transformation allowing companies to connect with customers through different channels be they social media messaging email chat or others. The importance of this approach is evident in the statistics of small businesses use social media to increase brand awareness offer customer support and increase sales. The statistics report states that of SMEs find social media effective in advertising and depend on social media to grow their business. Retail and E-commerce In the retail and e-commerce sector multichannel strategy plays an essential role. The ability to reach customers through different channels is a crucial competitive differentiator. According to Gartner of retailers expect to spend more on business intelligencedata analysis and on artificial intelligence. Retail e-commerce sales are expected to more than double by reaching $ . billion and representing . of retail e-commerce sales worldwide according to.
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